Nova Game Expo Privacy Policy

NovaGameExpo is committed to protecting your privacy and complies with the UK General Data Protection Regulation (UK GDPR) and relevant UK data protection laws.

1. Information We Collect

We collect the following information when you interact with NovaGameExpo:

  • Email address (when requesting a ticket)
  • IP address & geolocation data (to prevent fraud and ensure regional compliance)
  • Device and browser information (to optimize performance and prevent abuse)
  • Event activity data (e.g., game demos played, interactions with AI avatars, time spent at kiosks)

We do not collect sensitive personal data or financial information.

2. How We Use Your Information

We use your personal data to:

  • Provide access to NovaGameExpo and allow you to experience the event.
  • Prevent fraud, abuse, and ensure security.
  • Send transactional emails about your ticket and event updates.
  • Send marketing communications about future NovaGameExpo events (only with your explicit consent).
  • Comply with legal obligations.

3. Legal Basis for Processing

We process your data based on:

  • Contract performance (service provision)
  • Legitimate interests (fraud prevention)
  • Consent (marketing communications)

4. Data Retention

We retain your data only as long as necessary for these purposes or as required by law.

5. Your Rights

You have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Withdraw consent for marketing communications
  • Lodge a complaint with the ICO

6. Data Security

We implement appropriate technical measures to protect your personal data.

7. International Transfers

Your data is stored and processed in the UK/EU.

8. Changes to This Policy

We may update this policy and will notify you of significant changes.

9. Contact Us

Keymailer Ltd trading as NovaGameExpo is the data controller responsible for your personal data. Our registered office is Keymailer Ltd, Bristol, BS9 3UT and the data controller is Jamie Ridyard.

For privacy queries: [email protected]

Last updated: February 10, 2025